This is the lowest-scoring tool in the dataset by a distance, and the reason is structural rather than damning: it looks for an explicit question-and-answer structure, and most pages simply are not written that way. A page can cover its subject thoroughly in flowing prose and score close to nothing here. What the low scores really document is how rare it still is to write the questions down.
Here is where that sits. The median SeoMods score is 0/100, which ranks it 25 of the 25 tools with a published benchmark by median. The ranking runs over the 25 tools on the main benchmark page; 1st is the highest median. The middle half of results falls between 0 and 0 — a band 0 points wide. That is narrow: sites in this sample score close to each other on this measure.
How the scores are distributed
An average on its own misleads. The chart below splits all 2,056 scans into five score bands, totalling 100%. The distribution banks up against the floor: most scans in this sample score low, so even a middling result sits above the majority of them.
- 0–19
- 20–39
- 40–59
- 60–79
- 80–100
| Score band | FAQ Gaps |
|---|---|
| 0–19 | 84% · 1,730 |
| 20–39 | 10% · 213 |
| 40–59 | 4% · 73 |
| 60–79 | 0% · 0 |
| 80–100 | 2% · 40 |
| Total runs | 2,056 |
The grade mix
The same data as letters: A+ 95–100, A 85–94, B 75–84, C 65–74, D 50–64 and F below 50.
Where does my score sit?
Because so few pages have any Q&A structure at all, almost any score above the floor puts you ahead of the field. Do not read a low number as a content failure — read it as an untaken opportunity. The gap between the median here and the median of every other content tool is the clearest arbitrage in the dataset.
| Tool | P10 | P25 | Median | P75 | P90 | Mean | Lowest | Highest |
|---|---|---|---|---|---|---|---|---|
| FAQ Gaps | 0 | 0 | 0 | 0 | 24 | 6.1 | 0 | 100 |
A score from the FAQ Gap Finder can be read against the five values below. All of them are calculated from the scans in this benchmark: they place a SeoMods score within this sample, not in Google’s results.
| Percentile | Score | What it means for a score |
|---|---|---|
| P10 | 0 | About one scan in ten scored 0 or lower. Below it, a page is in the lowest tenth of this sample. |
| P25 | 0 | The edge of the bottom quarter. A score under 0 is below about three quarters of the scans. |
| Median | 0 | The middle of the sample: half the scans scored lower, half higher. A score of 0 is the typical result here. |
| P75 | 0 | Where the top quarter begins. A score of 0 or more is at or above about three quarters of the scans. |
| P90 | 24 | Where the top tenth begins. A score of 24 or more is among the highest 10% of scans in this sample. |
Some of these values coincide. That happens when many scans land on exactly the same score, so the bands between them are not separate bands at all — read the equal values as one step.
Percentiles describe the sites SeoMods scanned, not the whole web, and they apply to this tool only: the same number on another tool sits somewhere else.
The SeoMods checks most often unmet
The checks look for three things: whether questions appear at all, whether the answers sit immediately beneath them, and whether FAQ structured data marks which is which. The third is optional in a way the first two are not — the structure helps a machine, but the questions help the reader, and the reader is why the questions are worth adding.
| Check | Not met (share of scans) | Weight |
|---|---|---|
| FAQPage schema | 99% | Partial |
| Answers common user questions | 95% | Hard fail |
| Has a Q&A / FAQ structure | 87% | Partial |
The rate is the share of scans in which a SeoMods check was not met. It is SeoMods’ criterion, not Google’s assessment of these pages. “Hard fail” means the check’s full weight is deducted from the SeoMods score; “partial” means part of it.
The weakest areas
This tool groups its checks into categories. The chart below shows how often each category was the lowest-scoring one in a scan — which area is most often the weak link. It is not the average score in that category; it is how often it came last.
“Question coverage” was the weakest area in 85% of scans.
What to fix first
Take the three questions people actually ask you about this subject — from support tickets, from sales calls, from the search queries already reaching the page — and answer each in two or three sentences under a heading phrased as the question. That is the entire job. It improves the page for readers and it is a format that is easy to extract an answer from.
A typical scan passes 0.2 of 3 checks and leaves 2.8 open items behind. In this sample what brings a SeoMods score down is mostly not one large omission but accumulated small ones.
Run the FAQ Gap Finder on your own page
Month by month
This page adds every published month together. Underneath it, each month is frozen as an edition of its own whose figures are never edited again — which is the only reason two months can be set side by side at all. Below is the FAQ Gap Finder across the 2 published editions, with the combined figure in the last row of the table.
Between August 2026 and September 2026 the median held at 0, and the share of scans at 80 or above held at 2%. The two months do not measure the same sites — the September 2026 sample has about 3 times as many sites — so read the gap as a change in the cross-section measured, not as the same sites getting better or worse.
| Edition | Median | vs. previous | Scored 80+ | Issues/run | Runs |
|---|---|---|---|---|---|
| August 2026 | 0 | baseline | 2% | 2.8 | 534 |
| September 2026 | 0 | no change | 2% | 2.8 | 1,522 |
| All published months, combined | 0 | — | 2% | 2.8 | 2,056 |
Reading a monthly difference. Each month is a separate sample, and its size changes from month to month. A change in sample size can move a median and a distribution by itself, so a monthly difference should not be mistaken for a change in scores: it does not show that sites improved or got worse.
Which checks moved
Each check’s rate in the first edition that measured it, beside its rate in the latest. Moves under two points are marked as no change: these are independent monthly samples of a shifting set of sites, and a difference that small is not evidence that anything on the web changed.
| Check | Not met in August 2026 | Not met in September 2026 | Change |
|---|---|---|---|
| Has a Q&A / FAQ structure | 89% · August 2026 | 86% · September 2026 | −3 pp |
| Answers common user questions Hard fail | 96% · August 2026 | 95% · September 2026 | no change |
| FAQPage schema | 99% · August 2026 | 99% · September 2026 | no change |
What this score does not measure
- It is not a direct measurement of the signals every AI system uses. Which system uses which signal, and how, is not public; the score measures the checks SeoMods chose.
- It does not measure whether a page is actually cited in AI answers. It measures readiness on the page, not what any assistant returned.
- It is not a Google ranking. A high score does not guarantee a better position, and a low one does not mean Google has penalised the page.
About this benchmark. This benchmark is calculated from data on the sites SeoMods has scanned. The results do not necessarily represent all websites, or a random selection of them. The scores express SeoMods’ own measurement and scoring criteria; they are not ranking, quality, E-E-A-T or AI visibility scores issued by Google. Sample, anonymization and licence: the full methodology.
Frequently asked questions
Where do I find the questions worth answering?
The ones you already receive: support conversations, sales objections, the queries in Search Console that reach the page, and the "People also ask" box for your main query. Invented questions read as invented, and they are the reason so many FAQ sections are useless padding.
Does an FAQ section still earn rich results?
For most sites, no — Google narrowed FAQ rich results to a small set of site types. That changed the visual reward and not the underlying value: a clear Q&A structure is still the format answer engines extract from most readily, and it still helps a reader find the specific thing they came for.
How many questions should a page answer?
Three to six, chosen because people ask them. A long list of thin answers dilutes the page and looks like padding to both readers and engines. If a question needs a substantial answer, that is a sign it deserves its own page, with the FAQ entry pointing to it.
What is a good score on the FAQ Gap Finder?
In this dataset the median SeoMods score is 0/100, so scoring 0 sits exactly in the middle of the sample. 0 is the start of the upper quartile and 24 or above is the top 10%; below 0 is the bottom quarter. Those thresholds are specific to this tool — the 25 tools with a published benchmark have very different medians, so 70 here and 70 elsewhere do not mean the same thing. They place a page among the sites SeoMods scanned; they say nothing about Google rankings.
Is the score from the FAQ Gap Finder issued by Google?
No. It is a benchmark score calculated against the check list SeoMods defined for this tool. A SeoMods check going unmet does not mean Google has penalised the page or ranked it lower.
Which SeoMods check goes unmet most often on the FAQ Gap Finder?
“FAQPage schema”, which was not met in 99% of scans. The largest losses on the SeoMods score, though, come from the checks scored as hard fails — this tool has 1, the most common being “Answers common user questions” at 95%.
Questions that govern the whole series — how the sample is collected, how sites are anonymized, how often the figures are refreshed — are answered in the methodology on the hub.
Using this data
The figures, tables and charts on this page are free to reuse under CC BY 4.0; the only condition is a link back to this page. Suggested citation: SeoMods — FAQ Gap Finder benchmarks, 2 October 2026, https://seomods.com/seo-score-benchmarks/faq-gap-finder. If you need to cite by date, use the September 2026 edition instead: this page changes at every refresh and that one never does.